Built for practical application.
Model offer contribution, compare price candidates, set sustainable discount limits and retain pricing decisions.
A ten-sheet offer and pricing system covering offer architecture, three-tier unit economics, refund and payment-fee assumptions, acquisition and delivery costs, price-floor and discount limits, five editable price-test candidates, experiments, retained pricing decisions, governance and release criteria. Includes fictional worked examples, a tailored seven-page implementation guide in DOCX and PDF, and the Officiora Originals license. Macro-free XLSX.
Putting this resource to work
Suggested workflow based on the resource’s published scope. Adapt it to your organization and review the included instructions before use.
Before you begin
Define the customer, offer scope, exclusions and delivery proof. Gather delivery, support and acquisition costs, discounts, refund assumptions, payment fees and a realistic delivery limit.
Suggested workflow
Review tier economics in Price Economics, use Discounts to examine the price floor and sustainable discount limit, and compare candidates in Price Test. Define buyer and delivery outcomes before experiments and retain the selected decision and review date.
Review before relying on the result
A candidate with greater modeled contribution needs evidence from comparable buyers and feasible delivery. Avoid double-counting costs, review negative contribution and undefined margins, and revisit prices when costs, conversion or capacity change.